Backed by VideoAmp founder Ross McCray, PurePlay transforms how brands can strategize media campaigns through AI-powered intelligence. SAN DIEGO, Aug. 19, 2025 /PRNewswire/ — PurePlay provides an AI-powered media intelligence platform that redefines how brands strategize by addressing core challenges facing marketers – from competing against established market leaders to proving campaign ROI and maximizing constrained budgets. PurePlay empowers brands with access to the same strategic intelligence that industry leaders achieve through massive investments, regardless of budget size. By unifying creative, audience, and inventory through proprietary AI, brands can finally identify and capitalize on the opportunities their competitors miss. This isn’t just measurement,…
Author: PRNEWSWIRE
Capabilities augment the world’s largest investor-led Tegus Expert Transcript Library with autonomous AI-led interviews, driving exponential scaling of insights in the AlphaSense platform NEW YORK, Aug. 19, 2025 /PRNewswire/ — AlphaSense, the AI platform redefining market intelligence for the business and financial world, today launched its AI agent interviewer and debuted Channel Checks, game-changing capabilities that expand Tegus Expert Insights, the company’s comprehensive expert research offering. For the first time, users can now get a real-time pulse on the economy through Channel Check interviews, surfacing market-moving insights such as demand shifts, pricing changes, and supply chain disruptions. This expansion unites the unrivaled Tegus Expert…
New Initiative Will Develop Protocols for Content Monetization, Large Language Model (LLM) Discovery, and Bot and Crawler Traffic Management NEW YORK, Aug. 19, 2025 /PRNewswire/ — Today, IAB Tech Lab, the global digital advertising technical standards-setting body, announced the formation of the AI Content Monetization Protocols (CoMP) Working Group. Previously introduced as the LLM Content Ingest API, the initiative has been renamed to better reflect its broader scope and goals. “This group came together because the fundamentals of the open web are under ever-increasing pressure,” said Anthony Katsur, CEO, IAB Tech Lab. “Publishers are seeing significant traffic drops from AI experiences like overviews and…
Revenue grew 30% year-over-year to $143.0 million, and exceeded the guidance range Adjusted EBITDA of $32.1 million, a 22% margin, also exceeded the guidance range Opera yet again raises growth expectations, guiding full-year revenue of $585 – 597 million with 23% adjusted EBITDA margin at the midpoints OSLO, Norway, Aug. 19, 2025 /PRNewswire/ — Opera Limited (NASDAQ: OPRA), a leading global browser and AI agent company, today announced financial results for the quarter ended June 30, 2025. “Our strong second quarter results, with both revenue and adjusted EBITDA surpassing expectations, were fueled by continued momentum in AI powered intent-based advertising, in particular for e-commerce, and an acceleration to double-digit…
Latest product release features Analytics Plus, a strategic decision-making tool built to optimize integration performance, uncover hidden revenue opportunities, and maximize ROI. CHARLOTTESVILLE, Va., Aug. 19, 2025 /PRNewswire/ — TradeCentric, the leading provider of B2B Connected Commerce solutions, announces its latest product release, headlined by Analytics Plus, a premium analytics offering designed to turn integration data into a strategic advantage. Analytics Plus enables teams to make smarter decisions that drive growth, reduce inefficiencies, and strengthen trading partner relationships. By layering deeper intelligence on top of solutions like PunchOut and Purchase Order (PO) Automation, Analytics Plus helps teams: Building on the foundation of TradeCentric Analytics,…
Pisani brings decades of enterprise security expertise to enable confident adoption of agentic AI NEW YORK, Aug. 19, 2025 /PRNewswire/ — Noma Security, the leading AI security platform, today announced the appointment of Ralph Pisani as Chief Revenue Officer, marking the continued expansion of its world-class executive team hired to secure agentic AI adoption and create confidence in enterprise AI innovation. Pisani will oversee all aspects of sales strategy and revenue growth as enterprise cybersecurity teams increasingly seek comprehensive security solutions for AI and agent deployments. “Ralph’s track record in enterprise security is exceptional. He’s built and scaled revenue organizations, developed winning go-to-market strategies, and…
New solution helps B2B and DTC companies reduce CAC, accelerate pipeline velocity, and drive EBITDA-aligned marketing performance Strativera, a business growth consulting and marketing execution firm, has launched its Multi-Channel Marketing Campaign Services to help companies bridge the gap between strategy and execution. Designed for businesses preparing for scale, market expansion, or post-acquisition growth, the service integrates paid media, email automation, inbound content, and CRO to reduce Customer Acquisition Cost (CAC), accelerate pipeline velocity, and improve return on marketing investment. PHILADELPHIA, Aug. 19, 2025 /PRNewswire/ — Strativera today announced the official launch of its Multi-Channel Marketing Campaign Services, a new offering designed to transform strategic…
Buy-Now Pay-Later Platforms, Heightened Retail Anxiety, and the “Couch to Cart” Phenomenon to Drive Consumer Shopping Patterns This Holiday Season FORT WORTH, Texas, Aug. 19, 2025 /PRNewswire/ — Simpli.fi, the Advertising Success Platform providing programmatic advertising workflow software to agencies, brands, and media companies, released its 2025 Holiday Shopping Trends and Insights Report. This essential guide for digital advertisers outlines evolving consumer shopping behaviors and the strategic adjustments needed for effective holiday advertising campaigns. In its comprehensive analysis based on over 140,000 monthly campaigns, the Simpli.fi report highlights a dramatic increase in early holiday shopping activities. The 2025 report notes a 24-fold increase in holiday…
DailyPay Named Workday’s Strategic Partner for On-Demand Pay Strategic Partnership Will Help Companies Recruit, Retain, and Engage Employees By Giving Them Access to Their Money as They Earn it PLEASANTON, Calif. and NEW YORK, Aug. 19, 2025 /PRNewswire/ — Workday Inc., (NASDAQ: WDAY), the AI platform for managing people, money, and agents, and DailyPay, the leading On-Demand Pay platform, today announced that DailyPay has been selected as Workday’s Strategic Partner for On-Demand Pay in the United States and Canada. Through this collaboration, employers can give workers, including frontline and hourly workers, real-time access to their money as they earn it. DailyPay’s solution has been integrated with Workday Human Capital Management (HCM) and Workday Payroll since 2023. The…
NEW DELHI, Aug. 19, 2025 /PRNewswire/ — Mystore®, India’s pioneering open network marketplace and the top Seller App on the ONDC Network, has announced the launch of MystoreNEXT, a next-generation commerce platform built to empower brands, SMEs, and enterprises with an integrated, ready-to-scale digital ecosystem. Unlike traditional SaaS platforms such as Shopify, Magento, or WooCommerce, which often rely on multiple third-party tools for logistics, payments, and marketing, MystoreNEXT offers a fully integrated, all-in-one, plug-and-play solution for launching and scaling D2C, B2B, and B2B2C commerce. The MystoreNEXT ecosystem comes natively integrated with the ONDC Network, eliminating the need for complex backend integrations and providing brands and sellers…