CANNES, FRANCE, June 21, 2024 /PRNewswire/ – As the 71st Cannes Lions International Festival of Creativity comes to a close with GenAI dominating the agenda, Reckitt, the company behind some of the world’s most recognisable and trusted consumer brands in hygiene and consumer health, shares the results of innovative GenAI pilots that show how the technology is changing the face of marketing. Reckitt’s IT and Digital (IT&D) team, in partnership with Boston Consulting Group (BCG), undertook a series of pilots across Gaviscon, Finish and the company’s overall marketing function, over a four-month period. The pilots illustrated the advantages of GenAI in enhancing insights, creativity,…
Author: PRNEWSWIRE
Leveraging Deep Industry Expertise, Fourth Time CEO Bahl Set to Propel Astreya into New Era of Technological Excellence and Market Leadership SANTA CLARA, Calif., June 20, 2024 /PRNewswire/ — Astreya, a leader in managed IT and service technology solutions, officially announces the appointment of Romil Bahl as Chief Executive Officer. This strategic move follows the successful tenure of Andrea Bendzick, whose leadership expanded the company’s innovative solutions and international presence. In mutual agreement with the Board of Directors of Astreya Partners, Inc., Andrea Bendzick has stepped down as President and Chief Executive Officer of the Company. Jeffrey Freeland, Founder & Chairman of Astreya’s Board, expressed his gratitude and optimism with…
Over one million dollars saved for customers since launch NEW YORK, June 25, 2024 /PRNewswire/ — Klarna, the AI powered global payments network and shopping assistant, today announced that Klarna Plus, issued by WebBank, has reached a significant milestone of 100,000 subscribers in the US since its launch earlier this year. The company’s first-ever subscription service allows members to maximize their shopping experience through access to a variety of features and offers, including waived service fees on the Klarna One Time Card, rewards, and access to special deals with popular brands in the Klarna app. Customers have saved an average of $18 per month in the first month after…
AUSTIN, Texas, June 25, 2024 /PRNewswire/ — Add Value Machine (www.addvaluemachine.com), a pioneering force in enterprise generative AI security, is delighted to announce the appointment of Jeffrey Malcolm to its Board of Directors. With a wealth of experience spanning global business development, strategic consulting, and executive leadership, Malcolm is poised to help Add Value Machine scale globally and drive significant new customer acquisition and growth. “We are honored to welcome Jeffrey Malcolm to our Board of Directors,” said Ravi Singh, President and Co-Founder of Add Value Machine. “His strategic vision, coupled with his extensive experience in value acceleration, technology, and his deep understanding of enterprise solutions, will…
Expanded technology and expertise will accelerate the delivery of innovative managed security services to convenience retail, QSR, automotive dealership, and adjacent industries ATLANTA, June 20, 2024 /PRNewswire/ — PDI Technologies, a global leader delivering powerful solutions and insights that serve as the backbone of the convenience retail and petroleum wholesale ecosystem, today announced its acquisition of Nuspire, a leading managed security services provider (MSSP). This acquisition is the first expansion by M&A for the PDI Security Solutions business since the company launched its cybersecurity and managed network services business segment in 2020. In addition to providing a wide range of cybersecurity services for convenience stores and…
Axiom’s Access Legal Talent tops 25,000 users since January, grows legal talent available on platform by more than 60% NEW YORK, June 25, 2024 /PRNewswire/ — Today Axiom announced that Access Legal Talent (ALT), the company’s innovative digital legal talent marketplace that enables in-house and legal ops teams to find and engage high-quality legal talent fast, has generated over 40% more engagements, expanded the legal talent available on the marketplace by over 60%, and attracted more than 25,000 users in the past six months alone. Moreover, use of ALT among Axiom’s core client base has grown exponentially, with thousands of in-house and legal ops leaders…
The companies’ products and networks will combine into a best-of-both-worlds offering that builds and powers the next generation of AI tools for sales, marketing, and partner ecosystems. PHILADELPHIA, June 25, 2024 /PRNewswire/ — Crossbeam, the Philadelphia-based Ecosystem-Led Growth platform, announced today that Reveal, the Paris-based Nearbound Revenue platform, would be joining forces with the company in an all-stock transaction. The combined company, which will be called Crossbeam, will lead a new category of go-to-market software that enables marketing, sales, and partnerships teams to leverage their partner ecosystems to attract, convert, and grow customer relationships. The two companies will combine their innovative product offerings and…
FARMINGTON HILLS, Mich., June 24, 2024 /PRNewswire/ — Kyyba Tech Inc. (Kyyba) launches a new and improved KNotify, a unique mass notification platform supporting voice, text, and mobile notifications at a scale of over 20 million notifications per month. The new release of KNotify includes the following technology and feature upgrades: Thiru Ganesan, President and CEO said “We are seeing a lot of traction within our existing client portfolios as well as new prospects for KNotify, and we are looking to double our SaaS revenue over the next 3 years with KNotify’s momentum”. Ashley Carleton, Vice President for Public Sector said “There…
Addition of Sales Luminary Accelerates the Company’s Growth Strategy MILPITAS, Calif., June 25, 2024 /PRNewswire/ — Zentera Systems, Inc., the leader in Zero Trust Security for the digitally-transformed enterprise, today announced the appointment of Rino Peruzzi to its Board of Directors. “We are excited to welcome Rino to our Board,” said Jaushin Lee, President and CEO of Zentera Systems. “Rino brings a stellar reputation for success in growing and managing global strategic accounts. With Zero Trust security being rapidly adopted by the largest enterprises for its effectiveness in protecting critical assets and workloads, Rino’s insight and experience will be invaluable. His addition bolsters our…
Relativity aiR for Review brings the future of AI document review to users across nine regions LONDON, June 25, 2024 /PRNewswire/ — Relativity, a global legal technology company, today announced during the opening keynote of its EMEA-focused annual legal data and tech conference, Relativity Fest London, updates around general availability for its AI-powered review solution, Relativity aiR for Review. “On top of the speed-to-insights that Relativity aiR for Review brings to its users, it is also its precision that makes this solution a game changer,” said Phil Saunders, CEO of Relativity. “We’re excited to bring these capabilities to EMEA and radically transform the review process, elevating…
